# FLASH! Yay Or Nay?!?

**URL:** <https://forum.kirupa.com/t/flash-yay-or-nay/184810>\
**Category:** random\
**Created:** [April 8, 2006, 1:17am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810 "2006-04-08T01:17:06Z")\
**Posts on this page:** 20\
**Page:** 1

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**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 1:17am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/1 "2006-04-08T01:17:06Z")

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Hey all!

This is a question for all you Flash marketing guru’s out there.

I’m trying to talk my boss into incorporating Flash in our email promos & adverts. The thing is, he is all about the number crunching and would like me to present some actual facts & figures to prove that a flash promo would attract more of our customer demographic. I.E. - Older woman 45-75 years old with extra spending cash. We sell a number of products ranging from Jewelry / Apparel / Home Decor / Spoof Products / etc… etc… Pretty much you name, we sell it. The promo’s we design are pretty straight forward - HTML / JPEG email. He feels that this really wouldn’t be the demographic worth trying to impress with animation or interactivity.

What’s your guys take on this?

Can anyone direct me to resources to help me make an argument for Flash?

Can Flash be incorporated in Email promo’s?

Do you know other companies that use flash promo’s with this demographic?

Any help with this guys would be great!  
Lets further the cause for Flash!

\> j

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**Author:** ![Templarian](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/templarian/32/7152_2.png) [@Templarian](https://forum.kirupa.com/u/Templarian)\
**Post date:** [April 8, 2006, 1:22am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/2 "2006-04-08T01:22:27Z")

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And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.

I with your boss on this one.

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**Author:** ![TheCanadian](https://avatars.discourse-cdn.com/v4/letter/t/67e7ee/32.png) [@TheCanadian](https://forum.kirupa.com/u/TheCanadian)\
**Post date:** [April 8, 2006, 1:23am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/3 "2006-04-08T01:23:38Z")

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A lot of e-mail programs (such as Outlook and Hotmail) will block images and other content (including SWF’s).

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**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 1:26am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/4 "2006-04-08T01:26:29Z")

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How do you feel about animated Gif files?

> [@Templarian](#):
>
> And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.
> 
> I with your boss on this one.

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**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 1:30am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/5 "2006-04-08T01:30:28Z")

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Templarian,

In response, yes!  
The target is potential buyers - women 40ish and up!

> [@Templarian](#):
>
> And these are all E-mailed to protential buyers? You will get a better market with strait forward images and a a very clean layout than with flash.
> 
> I with your boss on this one.

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**Author:** ![Templarian](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/templarian/32/7152_2.png) [@Templarian](https://forum.kirupa.com/u/Templarian)\
**Post date:** [April 8, 2006, 1:38am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/6 "2006-04-08T01:38:02Z")

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Animated gifs are good when set at a steady interval. you dont want to give these older ladies cesures.

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**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 1:41am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/7 "2006-04-08T01:41:02Z")

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Yeah,

That would be bad.  
Do animated Gif’s work in email promo’s ?

> [@Templarian](#):
>
> Animated gifs are good when set at a steady interval. you dont want to give these older ladies cesures.

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**Author:** ![hybrid101](https://avatars.discourse-cdn.com/v4/letter/h/7993a0/32.png) [@hybrid101](https://forum.kirupa.com/u/hybrid101)\
**Post date:** [April 8, 2006, 4:21am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/8 "2006-04-08T04:21:36Z")

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gif’s? i’d rather use flash

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**Author:** ![Templarian](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/templarian/32/7152_2.png) [@Templarian](https://forum.kirupa.com/u/Templarian)\
**Post date:** [April 8, 2006, 4:55am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/9 "2006-04-08T04:55:09Z")

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^Its blocked in a ton of emails though. I’ve never seen flash in an email only images.

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**Author:** ![TheCanadian](https://avatars.discourse-cdn.com/v4/letter/t/67e7ee/32.png) [@TheCanadian](https://forum.kirupa.com/u/TheCanadian)\
**Post date:** [April 8, 2006, 5:29am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/10 "2006-04-08T05:29:32Z")

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Actually both get blocked, all non-text content usually - it will also usually have a little warning asking if you want to download the content. For non-computer type people this probally seem quite alarming.

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**Author:** ![Jeff\_Wheeler](https://avatars.discourse-cdn.com/v4/letter/j/59ef9b/32.png) [@Jeff\_Wheeler](https://forum.kirupa.com/u/Jeff_Wheeler)\
**Post date:** [April 8, 2006, 5:32am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/11 "2006-04-08T05:32:33Z")

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I wouldn’t use images or flash (definitely not Flash).

I suggest looking into designing CSS for email. I think there was a great [A List Apart](http://alistapart.com) article on it a while back.

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**Author:** ![unclesond](https://avatars.discourse-cdn.com/v4/letter/u/df788c/32.png) [@unclesond](https://forum.kirupa.com/u/unclesond)\
**Post date:** [April 8, 2006, 10:27am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/12 "2006-04-08T10:27:24Z")

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> [@nokrev](#):
>
> I wouldn’t use images or flash (definitely not Flash).
> 
> I suggest looking into designing CSS for email. I think there was a great [[U]A List Apart[/U]](http://alistapart.com) article on it a while back.

As much as I love flash and Grpahics, I hate emails with too many graphics. I prefer a well designed CSS/text (minimal static images) email would be better for me IMO. Nokrev’s link is a goody

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<div class="post-metadata">

**Author:** ![Jeff\_Wheeler](https://avatars.discourse-cdn.com/v4/letter/j/59ef9b/32.png) [@Jeff\_Wheeler](https://forum.kirupa.com/u/Jeff_Wheeler)\
**Post date:** [April 8, 2006, 11:46am UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/13 "2006-04-08T11:46:06Z")

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Thanks

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<div class="post-metadata">

**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 3:29pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/14 "2006-04-08T15:29:55Z")

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Nokrev,

Thanks for the link!  
Do you happen to recall what the article name was?

Regardless - this will come in handy!  
I appreciate all your guys responses on this.  
Sharing allot of good info here!

> [@nokrev](#):
>
> I wouldn’t use images or flash (definitely not Flash).
> 
> I suggest looking into designing CSS for email. I think there was a great [[u]A List Apart[/u]](http://alistapart.com) article on it a while back.

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<div class="post-metadata">

**Author:** ![Joppe](https://avatars.discourse-cdn.com/v4/letter/j/b38774/32.png) [@Joppe](https://forum.kirupa.com/u/Joppe)\
**Post date:** [April 8, 2006, 5:55pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/15 "2006-04-08T17:55:02Z")

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[ot]How do you get Nokrev to Nokrez? :lol:[/ot]

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<div class="post-metadata">

**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 7:43pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/16 "2006-04-08T19:43:46Z")

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Oooops!  
Sorry about that.  
All fixed.

> [@joppe](#):
>
> [ot]How do you get Nokrev to Nokrez? :lol:[/ot]

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<div class="post-metadata">

**Author:** ![Voetsjoeba](https://avatars.discourse-cdn.com/v4/letter/v/ac91a4/32.png) [@Voetsjoeba](https://forum.kirupa.com/u/Voetsjoeba)\
**Post date:** [April 8, 2006, 7:45pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/17 "2006-04-08T19:45:58Z")

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Also, old people tend to dislike pretty animations. Don’t know why, I just see that behaviour on my parents 🙂 If it’s not straightforward, they’re not that eager to check it out.

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**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 7:46pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/18 "2006-04-08T19:46:22Z")

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Oooops!  
Sorry about that nokrev.  
All fixed.

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<div class="post-metadata">

**Author:** ![yolkSac](https://avatars.discourse-cdn.com/v4/letter/y/4bbf92/32.png) [@yolkSac](https://forum.kirupa.com/u/yolkSac)\
**Post date:** [April 8, 2006, 7:57pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/19 "2006-04-08T19:57:16Z")

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Sorry about that Nokrev,  
my finger sliped.

> [@joppe](#):
>
> [ot]How do you get Nokrev to Nokrez? :lol:[/ot]

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<div class="post-metadata">

**Author:** ![Jeff\_Wheeler](https://avatars.discourse-cdn.com/v4/letter/j/59ef9b/32.png) [@Jeff\_Wheeler](https://forum.kirupa.com/u/Jeff_Wheeler)\
**Post date:** [April 8, 2006, 11:26pm UTC](https://forum.kirupa.com/t/flash-yay-or-nay/184810/20 "2006-04-08T23:26:25Z")

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[http://www.alistapart.com/articles/cssemail/](http://www.alistapart.com/articles/cssemail/)

No problem about the type 🙂
