# Hema Dutch Department Store Animation

**URL:** <https://forum.kirupa.com/t/hema-dutch-department-store-animation/252287>\
**Category:** design\
**Created:** [February 18, 2008, 6:49pm UTC](https://forum.kirupa.com/t/hema-dutch-department-store-animation/252287 "2008-02-18T18:49:00Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![will\_s](https://avatars.discourse-cdn.com/v4/letter/w/d2c977/32.png) [@will\_s](https://forum.kirupa.com/u/will_s)\
**Post date:** [February 18, 2008, 6:49pm UTC](https://forum.kirupa.com/t/hema-dutch-department-store-animation/252287/1 "2008-02-18T18:49:00Z")

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Anybody know what softwares were used to do this? Especially the 3D rendering of the cup and roll of tape at the beginning?

[http://producten.hema.nl/](http://producten.hema.nl/)

It takes a while to load, and once loaded, it just sits there a moment; then the action starts.

Very clever.

I did a search on this site and Googled it. Nothing here and Google just brings up newsgroups discussing it, very generally, with breathless awe and giving the link.