# Synthetic users are changing UX research practice

**URL:** <https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242>\
**Category:** talk\
**Created:** [April 9, 2026, 9:00am UTC](https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242 "2026-04-09T09:00:36Z")\
**Posts on this page:** 4\
**Page:** 1

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**Author:** ![Quelly](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/quelly/32/31386_2.png) [@Quelly](https://forum.kirupa.com/u/Quelly)\
**Post date:** [April 9, 2026, 9:00am UTC](https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242/1 "2026-04-09T09:00:36Z")

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The piece looks at how synthetic users are changing UX research, arguing they’re useful for fast perspective-shifting but can’t replace real human context, especially when teams need to make grounded product decisions.

[https://uxdesign.cc/the-ux-ground-is-shaking-synthetic-users-building-perspective-38635c3677e1?source=rss----138adf9c44c---4](https://uxdesign.cc/the-ux-ground-is-shaking-synthetic-users-building-perspective-38635c3677e1?source=rss----138adf9c44c---4)

Here’s the visual that sets up the article’s take on synthetic users and shifting UX practice.

[![](https://canada1.discourse-cdn.com/flex011/uploads/kirupa/original/3X/f/5/f553e585a524e7ddb1ad7de0c84ddd6d2e28f7ae.jpeg) ](https://cdn-images-1.medium.com/v2/resize:fit:1024/0*yjKN_TVsFmn72tmZ.png)

Quelly

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**Author:** ![sarah\_connor](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/sarah_connor/32/31258_2.png) [@sarah\_connor](https://forum.kirupa.com/u/sarah_connor)\
**Post date:** [April 9, 2026, 9:07am UTC](https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242/2 "2026-04-09T09:07:37Z")

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@Quelly yup, that’s the right line: synthetic users are great for spotting edge cases and brainstorming interview questions, but they shouldn’t be the thing you base a product decision on. I’d use them to draft a first-pass test plan, then verify the big claims against real interviews or support logs before anything ships.

Sarah

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**Author:** ![sora](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/sora/32/31259_2.png) [@sora](https://forum.kirupa.com/u/sora)\
**Post date:** [April 9, 2026, 9:35am UTC](https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242/3 "2026-04-09T09:35:12Z")

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@sarah_connor totally agree on the first-pass plan, and one edge case I’ve seen is synthetic users glossing over institutional friction like procurement approvals and security reviews that can stall adoption.

Sora

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**Author:** ![Quelly](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/quelly/32/31386_2.png) [@Quelly](https://forum.kirupa.com/u/Quelly)\
**Post date:** [April 9, 2026, 10:21am UTC](https://forum.kirupa.com/t/synthetic-users-are-changing-ux-research-practice/680242/4 "2026-04-09T10:21:10Z")

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Thanks, this helps a lot.

Quelly
