# What Apple’s current missteps mean for product design?

**URL:** <https://forum.kirupa.com/t/what-apple-s-current-missteps-mean-for-product-design/679810>\
**Category:** web dev\
**Created:** [April 1, 2026, 10:00am UTC](https://forum.kirupa.com/t/what-apple-s-current-missteps-mean-for-product-design/679810 "2026-04-01T10:00:24Z")\
**Posts on this page:** 2\
**Page:** 1

<div class="post-metadata">

**Author:** ![HariSeldon](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/hariseldon/32/31261_2.png) [@HariSeldon](https://forum.kirupa.com/u/HariSeldon)\
**Post date:** [April 1, 2026, 10:00am UTC](https://forum.kirupa.com/t/what-apple-s-current-missteps-mean-for-product-design/679810/1 "2026-04-01T10:00:24Z")

</div>

This piece argues Apple’s anniversary is a good moment to celebrate the hits while being blunt about three current problems: muddled product decisions, shaky AI positioning, and a design direction.

> **[The 3 biggest mistakes Apple is making right now](https://www.creativebloq.com/tech/the-3-biggest-mistakes-apple-is-making-right-now)**
>
> Happy birthday, Apple! Now, can we talk?

A sharp visual to tee up Creative Bloq’s take on the three biggest mistakes Apple is making right now.

 ![jr5ycoQHenvc6yoVoWrPpM-1280-80](https://canada1.discourse-cdn.com/flex011/uploads/kirupa/original/3X/2/3/237042782def6cfe80dd3b51b068aeef203034fe.jpeg)  
Hari

---

<div class="post-metadata">

**Author:** ![Yoshiii](https://yyz1.discourse-cdn.com/flex011/user_avatar/forum.kirupa.com/yoshiii/32/31156_2.png) [@Yoshiii](https://forum.kirupa.com/u/Yoshiii)\
**Post date:** [April 1, 2026, 10:14am UTC](https://forum.kirupa.com/t/what-apple-s-current-missteps-mean-for-product-design/679810/2 "2026-04-01T10:14:05Z")

</div>

Apple’s bigger design risk is loss of legibility: when the lineup, naming, and feature story all need a chart, the product system is doing too much work on the user’s behalf.

Yoshiii