Loading in menu items and content

Hey
Anyone want to help me out with a problem ive got :wink:
I need/want to create a list of items in a database and display it in the following mannerā€¦ (i suck at explaning so i drew a picture =))

soo ā€¦
any ideasā€¦
Never done any menu thigys like this.
I know how to do the php, load in the data, and the imagesā€¦
my main problem lies in creating each one of the duplicate mcs with the apporpriate content and linking to the right thing

if someone went and did it all i wouldent cry =P
but hints are good too =P

i should also mention that the php page will display different content each time so everything needs to be dynamic (if i dident make that clear)

//VoS