No embed html tag when publishing

So I do the usual html publish to copy the code and there’s no < embed > tag in the code… only the usual < object > with it’s params.

So I mess around with the options of the html publish dialog and no luck, still exports without the embed tag.

So I think… “hmm that must be a problem with the template of flash cs5” and I go to dreamweaver cs5 and try the insert media > swf option… and still no < embed > !

Did something change in the world where we don’t need anymore the embed tag?
Why is Adobe thinking we don’t need the embed tag anymore?