Showing HTML in DataGrid column

This is driving me freaking nuts!

How the heck do you get a DataGrid to display HTML in the cells? I’m doing a databind from an XML file and it converts apostrophes to &apost; and it won’t render it as HTML in the DataGrid cells. Any help would be greatly appreciated.

I’ve looked all over the Internet for help and haven’t found any help.

Thank you very much.