When published, blurred bitmaps

For some reason i imported a picture and broke it apart (right clikc, ‘break apart’ is what i mean’). Anyway, when i publish it, it becomes very blurry. Does anyone know what to do to stop this problem? Thanks

Mike

EDIT: I just figuired out that when i publish it at low quality it actually looks sharper but the rest of the SWF looks like crap. Does anyone know how to change this? I think it might just be some automatic anti aliasing that is destroying the detail the the bitmap, thanks