Xml file not reading properly

I am trying to import an xml file with multiple sections of HTML. It looks like:

<?xml version=“1.0” encoding=“utf-8”?>
<htmlcontent>

<application>
<title>Site Deployment</title>
<headerimage>image1.png</headerimage>
<backgroundimage>bg1.png</backgroundimage>
<content><p> HTML CONTENT HERE <p/></content>
</application>

<application>
<title>Site Deployment</title>
<headerimage>image1.png</headerimage>
<backgroundimage>bg1.png</backgroundimage>
<content><p>HTML CONTENT 2 HERE<p/></content>
</application>
</htmlcontent>

Whenever flash sees an html tag such as <p> or <img src=""> it stops reading the xml file at that point. I currently have it working with each application in its own xml file, but that is messy and I would rather it all be in one place. Any help would be appreciated.

Thanks!