Actionscripting the blur/glow effects

i just have some text in a movieclip…

i want an effect where when the user’s mouse rolls over the text, the text will glow…

i want this done using action script. i could pull it off easy with movieclips tweening and filters, but AS seems like an easier way…

i know i can be done but i dont know how exactly

also, how do i redirect people to write an email in flash?
you know?
i remember the AS is something like
email:[email protected]
or something, do i put this in a buttons on (release)? or what?

thanks for all yoru help!