Displaying "s in dynamic text?

Hello,
I am wondering if there is a way to display a quotation mark in a dynamic textfield? I have an array which is populated with strings. Those strings area loaded into the textfield based on certain rollOvers. One of the strings is

length or 14" .

Is there a way to get it to display the " wihtout thinking that’s the end of the string?

Many thanks,
iLan