How to use the symbol "&"?

:red:

When loading text from an external text file, we define in that same text file each textfields’s value by doing something like that:

textfield1=this text
&textfield2=that text
&textfield3=another text

Because we use the symbol “&” to “annouce” the contents of ANOTHER text field, it doesn’t work to use something like:

&textfield4=Doing business with Smith&Son is great

The only text that would display would be “Doing business with Smith” because right after that come the symbol &!!!

Is there any way I can use this symbol “&”? :h: