Lemonade

not ground breaking
not unique
not breathtaking

but still I thought this site deserves a mention cause it does somethings very well

  1. It’s a killer domain. Very memorable.
  2. Very stylish, good colours, nice font and it does look great.
  3. The right mix of Flash and XHTML/CSS.
  4. It’s an .Net site which often means clunky and ugly, but this one isn’t.

http://www.lemonade.com.au/

Like I say, ticks some of the boxes rather well and I thought it deserved a mention. Some sites scare away clients, this won’t be one of them. For me a lesson in creating an exciting and interesting site that isn’t over the top (cause there are enough of them around) and a site that will reassure and draw in clients.

:sailor: