When I put quotations marks ", he chokes

I have in my flash some animation with MCs and dynamic filds, I am pulling some texts from my PARAM in the HTML, and he works normal, but now I got some problems.
The first Product in de PARAM from my HTML I have this (NOVO+Produto+1+")
when I put quotations marks ", he stop de animation from my MCs, it does not bring the outhers texts, he chokes.
I try to put quotations marks ", dynamic text “Character” but nothing.
I have this in my PARAM HTML.


'barra17?i1=imagemVertical&t=Destaques&n1=NOVO+Produto1+"&n2=Descrição.......'

Somebody knows because it does not appear the quotations marks ", or somebody knows what I have that to do for he works.

Sorry about my English.