IOmega Rev Drives

http://www.iomega.com/direct/products/family.jsp?FOLDER<>folder_id=26891275&ASSORTMENT<>ast_id=63191&bmUID=1178892867322

I recently saw these in action! There was a Tech Fair that I attended, and they had booths with Apple, Logitech, HP, Symantec, IOmega, and a few other companies too. They seem neat, but I dunno…

My question is this - Is IOmega shooting themselves in the foot with this approach? I mean, will anyone here use these, or stick with USB drive/external HD technology? These things are neat, essentially lil’ HDs, but I have a feeling that this will go the way of ZIP and JAZ drives, i.e. phase out pretty quickly, as opposed to working its’ way into the mainstream a la DVDs. USB drives are so convenient…

Discuss!