1: from max yes.
2: no, unless you make the 3d movies such as zoom is one movie, and rotate is another and in flash you use actionscript to tell flash to play that particular frames when you mouse does a certain thing.
on(release) {
gotoAndPlay("zoom");
}
3: you would use a Shockwave format used in Macromedia Director, and to get more interaction you can use plugins in director and 3d max, called Havok.
go to Window/ Rendering Editors/ Render global and on the pull down menu “Render using” select the Maya vector, the tabs below should of updated now based on your selection, so select the maya vector tab, and all your options should be there.
havent done really anything special, not enough time, there are a few things ive posted in the drawing and design thread but when i get my site done , ill have them all there.