www.MIDNITEWEB.com #1 Internet Marketing & SEO
by Lockergnome on May 14, 2005 at 3:05 pm · Comments · Related Posts
Categorized in Search Engine News
Barry at Search Engine Roundtable has been running a search engine relevancy challenge through a new search site he’s set up called RustySearch. Search results come anonymously from the major search engines and you can rate each on relevancy. Over 5,000 searches have been rated so far. Here’s the official results page. You might be surprised at the results so far. I’m not.
Visit RustySearch and help out by rating searches to see which search engine provides the most relevant results.
Basic Web Site Optimization
by Lockergnome on May 4, 2005 at 2:44 am · Comments (1) · Related Posts
Categorized in Internet Marketing
In the search for increased rankings and sales, many webmasters and site owners get distracted by the “latest trends” and “secret tactics” and forget about the value of basic site optimization. Here are some tried and true site optimization tips and resources.
Keywords
Research keywords with tools like wordtracker.com and ensure their presence in unique title tags, on-page headings, in text links between pages, as image alt text and within the body copy ? but don?t overdo it
Keep keywords in mind when categorizing your site
Relevant, fresh content