Hey guys im making a logo for a client, she makes her own chocalates with rum and sugarfree among other chocalate candies so i came up with this logo what do you guys think???
Thanks for the input :beam:
for one, change the “H” in the title 
It looks like “Li” instead of H.
ok ill keep that in mind this is just the first sample so ill make another one with the text fixed 
thanks for the input
I think the center of the rose should not have the vector point in it… that side should be smooth like a circle. (though I’m just guessing at the moment… it could look better the way it is.)
secondly I’d use some other lettering. a smoother font maybe.
You can set up a font along a stroke edge in illustrator, which is nice for illustrations like the one you’re doing.
I like the look though. It’s coming along nicely.
A good logo will work at any size. Try shrinking that down to 50x 50 and see if the text still readable which I doubt. Keep in mind that the logo will be placed on varies items like business cards that require that the logo be small.
mmmm rum mmmm
it looks a bit more like an image than a logo.
a logo should be simple, with some unifying aspect about it.
also, “chocolate” has been misspelled. (unless it’s meant to be like that). otherwise, it’s french. 
EG just hit the nail on the head here.
A good logo for a company will work at a small size like 50x50, as well as in a single color, because most printing for letterhead and businesscards are done that way. Will your logo look as good in these conditions? Here’s a few examples of your logo, working in the “real world”:
Does it still convey the same message that you wanted? Personally, I don’t believe it does.
What I would suggest, having done a lot of logos in my time as a designer, is to start off thinking the logo is only one color - and building it from there. Once you’re happy with a simple, solid logo, then go in and add colors if you so desire, but you know that if it’s printed in a solid red or in a solid black or brown or any other color, it will still be as powerful as it is when in all of it’s CMYK/RGB
glory.
As for the logo itself, I have personal problems with it:
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I don’t think the piece of chocolate is recognizeable as a piece of chocolate, especially when it’s not a large logo and it’s not brown
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The rose doesn’t look like you used anything as a reference, or really knew what a rose looked like. Instead, it looks like what your mental image of a rose is, as someone who hasn’t paid much attention to roses
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I don’t think the gradients feel natural, at least on the petals themselves. Try using the GRADIENT MESH TOOL in Illustrator to get a truer, more natural gradient if you’re going to go with this design.
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I don’t think the font is clear enough, nor disctinctive enough, to make the necessary impact.
Suggestions:
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First, I’d go to Barnes & Noble in your local town, and pick up the book Logo Lounge by Catharine Fishel and Bill Gardner. I probably own 6 books on logos, but Logo Lounge is by far the most inspirational/useful. It’s nothing but a collection of over 2000 logos, but you by using the book you can get a clearer, stronger foundation of what it takes to create a good logo.
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If you’re going to continue with the rose motif, go to google’s image search and type in rose; trace the rose if necessary. There’s no shame in that, and trust me: Every person who uses illustrator traces a portion of their work when it comes to real world object, at least when they’re trying to get a feeling for the natural shape, features, colors, and reflective surfaces of the object.
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Find a stronger font. Don’t be afraid to purchase one. Go to
HOW Magazine 's website and do a search for type face foundies or similar. HOW recently did a typeface issue, and there are large number of houses out there where you can get a nice font for a good price. While it may only be one font for a low price, the more you do this, the faster you’ll build up a repository of interesting and professional fonts. Also, Adobe has a great selection of fonts that look amazing, and you can browse through them on their [URL=http://www.adobe.com/type/main.jhtml]Font Folio Website -
You may want to check out a few logo sites around the web, like:
http://www.logoed.fsnet.co.uk/index2.html
http://www.thelogofactory.com/
http://www.macnabdesign.com/ - he has some great, very iconographic logos
And that’s about all the help I can give you right now!
:pope:
I forgot the most important thing - peerset. You want your client to look as good, or better than the competition out there, so that when someone is deciding between the two - your client is chosen. Even on an aesthetic level.
You want your logo to be used for the company’s duration, in 15 or 30 or 100 years from now, as the company is passed down through family members, you want your logo to continue to be their identity. You want to brand the company permanently, you don’t want these people to turn around and hire someone else to rebrand them once they have gotten big, simply because you didn’t create a logo they felt was strong enough the first time around.
Always make your client look big - bigger than they are, and bigger than they may ever be. Just because a company is a one man operation doesn’t mean they shouldn’t look like they’ve been around for 25 years, doing business.
Think of the packaging for the product, and think of your logo being on that packaging. A vast majority of chocalatiers use gold packaging - with the logo in black, brown, or simply embossed. Otherwise, it’s white packaging with the logo embossed in gold. Why? These colors look fancy and classy and expensive, and most of all, gold goes amazingly well with brown.
A quick search of google for chocolatiers yielded some interesting results in logos:
If you do a similar search of Google, you’ll be amazed at what you find. The good ones all typically feature a very classical font - whether it’s serif or sans, is typically brown and gold. Almost all feature a crest of somesort - something old world in its design, something that withstands the passage of time. Your rose could be this, but the design of that rose may not survive the ages. While you may strive to make your logo disctinctive, I’d suggest doing that with the design and not the palette, especially since the packaging will most likely end up being single color. Most featuring gold.
Why? Because chocolatiers are expensive, to be frank. Their product, when compared to Nestle or Hershey’s, is insanely more money - and they have to exude an air of high-class, high-society, fanciness, and indulgence. When you’re asking that much for a product, you need to make people think what they are buying is a fine product, something impressive. Do you feel your logo conveys that?
Your original logo isn’t bad, but it’s not good. If I were brought this logo by a member of my team, I’d have to tell them to go back to the drawing board, and to do what I’ve mentioned to you in this thread. When you show it to the client, you don’t want them to be happy - you want them to be steamrolled, to be blown away with what you’ve done and how well you’ve met their needs.
Feel free to PM or email me if you have any questions 
:pope:
thanks guys especialy bluetuna man i will look into that book you suggested and get to work again, thanks guys :beam:
