Tips on creating logos

talk design
1

  1. Logo’s should always consist of vector art, since logos will just about
    always be used for print and adjusted to various sizes.

  2. If you must use raster text, save at 1200ppi. That means you must also
    start at 1200 ppi.

  3. You will require a clipping path to make the background of the image
    transparent.

  4. What you see on screen is of no consequence, since screen resolution is
    much less.